perfect properties

Eloquent English

workbook

perfect properties

Eloquent English

workbook

ui Designer

ui Designer

ui designer

ui designer


ui designer

Overview

As the UI designer, I integrated user research insights into Perfect Properties, focusing on users like Rashida—a tech-savvy IT consultant seeking financial security through home purchases.

Problem

New property buyers, like Rashida, struggle to navigate the real estate market efficiently due to lack of user-centric tools, wasting time on properties outside their criteria.

Solution

Perfect Properties offers a user-friendly web app with personalized profiles, intuitive search and filtering, comprehensive property information, and seamless contact options, empowering users like Rashida to make informed decisions.

Introduction

Approach

Design

Conclusion

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

Conclusion

Perfect Properties is rooted in user research, translating insights into an empathetic and aesthetically pleasing design, serving as a reliable platform for real estate investments.

Conclusion

Perfect Properties is rooted in user research, translating insights into an empathetic and aesthetically pleasing design, serving as a reliable platform for real estate investments.

Approach

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

mood boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Mood Boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

Design

choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

color choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Icon Set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

Approach

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

mood boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Mood Boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

Design

choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

color choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Icon Set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

Approach

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

mood boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Mood Boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

Design

choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

color choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Icon Set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

Approach

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

Introduction

Timeline: 8 weeks

Roles: UI Designer

Tools: Figma, Miro, Canva, Photoshop


Join me on the journey of Perfect Properties, where I led as the UI designer crafting an immersive and user-centric experience. This case study showcases my contributions to user research, prototyping, and visual design, resulting in an efficient weather tracking solution.

mood boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

User flows + Scenarios

User flows guide the journey from profile creation to property exploration, ensuring intuitive navigation and user-centric decisions.

Mood Boards

Meticulously crafting two mood boards, I delved into user preferences discovered during initial research:


  1. Warm Neutrals: Eliciting feelings of comfort, welcome, and trust.

  2. Elevated Color Pop: Embracing an artistic, sleek approach with black, white, and vibrant orange accents.


Opting for Warm Neutrals was a personal choice aligned with my understanding of user desires for a clean, trustworthy aesthetic. I envisioned the app as an inviting canvas for properties, resonating with Rashida's needs and preferences.

Ideation

Curated images reflect users' emotions during home-buying, fostering excitement, trustworthiness, and warmth.

User persona: Rashida

Rashida, a 42-year-old IT consultant, blends tech expertise with family life, seeking a property investment tool aligned with her dynamic lifestyle.

Design

choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

color choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Icon Set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

Key Takeaways

Strategic color choices, informed by color psychology, profoundly influence user trust and reliability, shaping future design endeavors.

Key Takeaways

Strategic color choices, informed by color psychology, profoundly influence user trust and reliability, shaping future design endeavors.

Design

Choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

Design

Choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

Design

Choice of imagery

Carefully curating images reflecting users' emotions during the home-buying process, I included visuals aligned with the discovered need for excitement, trustworthiness, and warmth.

Color Choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Color Choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

Color Choice

After exploring three color palettes, I chose one featuring green as the primary hue, complemented by secondary blue and an accent of gray. This intentional choice aims to evoke trust and peace, aligning seamlessly with the goal of providing a trustworthy and serene platform for real estate investments. The green hue enhances visual appeal and establishes hierarchy within the design, contributing to a calming user experience.

icon set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

icon set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

icon set

Redesigned icons ensure consistency and clarity, aligning with brand and user preferences.

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

high-fidelity ui mock ups

Mobile UI mockups integrate Warm Neutrals mood board and color palette, creating a clean and inviting platform.

Designing for other Breakpoints

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Final UI Mockups & Interactive Prototype

Responsive mockups extend design to tablet and desktop, facilitating a dynamic user experience.


Prototype Link

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

Style Guide

Compiling a comprehensive style guide was a personal endeavor, reflecting users' preferences in color schemes and typography. The detailed handoff package incorporated specifications and guidelines based on my understanding of user feedback.


Style Guide


Design Handoff Package

conclusion

Perfect Properties is rooted in user research, translating insights into an empathetic and aesthetically pleasing design, serving as a reliable platform for real estate investments.

conclusion

Perfect Properties is rooted in user research, translating insights into an empathetic and aesthetically pleasing design, serving as a reliable platform for real estate investments.

conclusion

Perfect Properties is rooted in user research, translating insights into an empathetic and aesthetically pleasing design, serving as a reliable platform for real estate investments.

Key Takeaways

Strategic color choices, informed by color psychology, profoundly influence user trust and reliability, shaping future design endeavors.

Key Takeaways

Strategic color choices, informed by color psychology, profoundly influence user trust and reliability, shaping future design endeavors.

Key Takeaways

Strategic color choices, informed by color psychology, profoundly influence user trust and reliability, shaping future design endeavors.